This year we have 2 choices for our customers - big and small.
Our big catalogue has 1200 pages of all the awesome stuff you enjoy buying from Lykki But now we have a small catalogue of a few hundred pages with only the common popular items. The reason we did this was most customers actually need less than 100 products to run their business. Think about it - paper, pens, coffee, sugar. There really isn't that many items.
So after reading a study on choices and happiness (less choices make you happier) we decided to offer our mini catalogue.
http://www.ted.com/talks/barry_schwartz_on_the_paradox_of_choice?language=en#t-1163066
Look for your Awesome Lykki Delivery Driver to drop one off soon.
Cheers
Calvin
